Sales · Project 02
Inbound sitting for four hours
Home services company. Time-to-lead 4 hours → 4 minutes. Close rate 19% → 28%.
4h to 4min
Time to first callback
19% to 28%
Close rate on inbound
What it looked like before
A home services company got back to inbound in about four hours. Anything that came in after five sat until morning.
What replaced it
The system qualifies and books while the lead is still on the page. Time to lead went from 4 hours to 4 minutes. Close rate went from 19% to 28%.
What it still does not do
It does not sell. It qualifies and it books. The conversation after that is a person's job.
How it was built
| Trained on | Their qualifying criteria, their booking rules, and the inbound they had already won and lost. |
|---|---|
| Runs in | Their accounts, on their billing, run by a named person on their team. We hand over the keys and the training that goes with them. |
Industries where this comes up
Other projects
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